Manager, eCommerce Strategy (2 of 2 Openings)
Company: Comcast
Location: Philadelphia
Posted on: April 1, 2026
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Job Description:
Comcast brings together the best in media and technology. We
drive innovation to create the world's best entertainment and
online experiences. As a Fortune 50 leader, we set the pace in a
variety of innovative and fascinating businesses and create career
opportunities across a wide range of locations and disciplines. We
are at the forefront of change and move at an amazing pace, thanks
to our remarkable people, who bring cutting-edge products and
services to life for millions of customers every day. If you share
in our passion for teamwork, our vision to revolutionize industries
and our goal to lead the future in media and technology, we want
you to fast-forward your career at Comcast. Job Summary Location:
Comcast Technology Center (CTC) 1800 Arch St, Philadelphia, PA
Hours: Monday – Friday, 1st Shift Summary: The Manager of eCommerce
(Acquisition & Existing Customer) Strategy leads strategic sales
planning, forecasting, and performance optimization across the
digital channel for both acquisition and existing customer
segments. This role drives revenue growth by developing
personalization, upselling, and retention strategies informed by
customer data and shopping behavior insights. The manager partners
cross functionally to enhance offer management, merchandising,
digital service integrations, chat optimization, and overall site
experience. With end to end ownership of ecommerce performance,
this leader monitors real time alerts, resolves customer journey
issues, improves conversion flows, and oversees initiatives such as
Mover’s Strategy, Recommendation Engine Driven Upsell, and Fall Out
Order Management to ensure a seamless and high performing customer
experience. Job Description Drive Results Lead end?to?end ecommerce
sales performance for acquisition and existing customers, ensuring
delivery of monthly revenue, conversion, and customer?experience
targets. Execute promotional, upsell, and cross?sell initiatives
that directly impact channel growth, customer retention, and
overall sales performance. Monitor 100 daily performance alerts to
quickly diagnose issues, resolve defects, and maintain a
high?performing digital sales funnel. Shape Strategy Develop
strategic marketing, promotional, and personalization plans
grounded in customer behavior insights and lifecycle needs. Build
and optimize upsell, cross?sell, Movers, and recommendation?engine
strategies to maximize revenue opportunities and reduce friction.
Lead continuous improvement initiatives by identifying funnel gaps,
error trends, and site experience barriers, then testing and
deploying enhancements. Use Data to Inform Decisions Partner with
analytics to analyze sales trends, offer utilization, churn
indicators, and customer behavior; translate insights into
actionable strategies. Build new dashboards and reporting tools
with insights teams to strengthen channel visibility, forecast
accuracy, and data?driven decision?making. Review customer journey
and test flows using test accounts to validate the digital
experience, identify defects, and share findings with stakeholders.
Deliver a Superior Customer Experience Ensure seamless digital
experiences across Xfinity App, XA, and Xfinity.com through
cross?functional partnership with Digital Service teams. Identify
and resolve customer experience issues by analyzing error patterns,
drop?off points, and fallout orders that require manual
intervention. Optimize sales chat engagement by understanding
customer needs, diagnosing issues, and enhancing chat?based
education and upsell tactics. Foster Collaboration & Influence Work
cross?functionally with DXP, Merchandising, Triage, Optimization,
Product, Chat, and Offer Management teams to align strategies and
accelerate performance. Influence partners to prioritize
customer?impact initiatives, experience enhancements, and
data?driven optimizations. Build Talent Lead, coach, and develop a
team of analysts to drive analytical excellence, operational
execution, and continuous learning ( these are IC openings at this
time, can change in the future ) . Set clear goals, provide
frequent development feedback, and foster a high?performance,
customer?focused team culture. Lead With Purpose Champion
digital?first thinking and advocate for seamless, customer?centric
ecommerce experiences across all touchpoints. Represent the
ecommerce team as a trusted advisor—clearly articulating business
performance, opportunities, issues, and recommended actions to
leadership. Consistent exercise of independent judgment and
discretion in matters of significance. Regular, consistent and
punctual attendance. Must be able to work nights and weekends,
variable schedule(s) as necessary. Other duties and
responsibilities as assigned. Specifications / Requirements:
Collaboration skills eCommerce / Base Management Experience
Analytical mindset and experience Adobe Analytics ( preferred ) SQL
/ Tableau ( nice to have ) These positions are ineligible for visa
sponsorship. To be considered for this role, you must be legally
authorized to work in the United States and not require sponsorship
for employment now or in the future. Employees at all levels are
expected to: Understand our Operating Principles; make them the
guidelines for how you do your job. Own the customer experience
think and act in ways that put our customers first, give them
seamless digital options at every touchpoint, and make them
promoters of our products and services. Know your stuff be
enthusiastic learners, users and advocates of our game-changing
technology, products and services, especially our digital tools and
experiences. Win as a team make big things happen by working
together and being open to new ideas. Be an active part of the Net
Promoter System a way of working that brings more employee and
customer feedback into the company by joining huddles, making call
backs and helping us elevate opportunities to do better for our
customers. Drive results and growth. Support a culture of inclusion
in how you work and lead. Do what's right for each other, our
customers, investors and our communities. Disclaimer: This
information has been designed to indicate the general nature and
level of work performed by employees in this role. It is not
designed to contain or be interpreted as a comprehensive inventory
of all duties, responsibilities and qualifications. Skills
Acquisition Marketing, Adobe Analytics, Analytics, Business,
Collaborating, Customer Experience (CX), E-Commerce We believe that
benefits should connect you to the support you need when it matters
most, and should help you care for those who matter most. That's
why we provide an array of options, expert guidance and always-on
tools that are personalized to meet the needs of your reality—to
help support you physically, financially and emotionally through
the big milestones and in your everyday life. Please visit the
benefits summary on our careers site for more details. Education
Bachelor's Degree While possessing the stated degree is preferred,
Comcast also may consider applicants who hold some combination of
coursework and experience, or who have extensive related
professional experience. Certifications (if applicable) Relevant
Work Experience 5-7 Years Comcast is an equal opportunity
workplace. We will consider all qualified applicants for employment
without regard to race, color, religion, age, sex, sexual
orientation, gender identity, national origin, disability, veteran
status, genetic information, or any other basis protected by
applicable law.
Keywords: Comcast, Elizabeth , Manager, eCommerce Strategy (2 of 2 Openings), Sales , Philadelphia, New Jersey