Product Marketing Manager

Company: Hamamatsu Corporation
Location: Middlesex
Posted on: May 10, 2022

Job Description:

About Radar Radar is the leading geofencing platform, powering use cases like curbside pickup, delivery, and location-aware app experiences for brands like Panera Bread, American Eagle Outfitters, T-Mobile, and Afterpay. We recently raised a $55M Series C led by Insight Partners and Accel to build location infrastructure for every product and service. Our team is growing quickly and has backgrounds from companies like Google Maps, GitHub, Foursquare, and Facebook. We are remote-friendly and based in NYC. We are remote-friendly and currently have 50+ employees with headquarters in Brooklyn, NY. About The Role Radar is looking for a Product Marketing Manager to drive content and enablement in support of growth and expansion objectives. Youll create product and partner-focused campaigns, execute product launches, and work cross functionally to support GTM teams with sales enablement that creates product stickiness and accelerates deal cycles. As our first Product Marketing Manager, youll get the chance to have lots of autonomy and impact. Youll play a pivotal role in creating our product marketing strategy and building our marketing function. You will report to our Director of Product Marketing. What youll do: Support the development of core messaging and product marketing initiatives, including GTM strategies, competitive intelligence, and sales enablement Build marketing materials and content to ensure Radar messaging is amplified including through our partner ecosystem to drive brand awareness and pipeline generation Own and execute joint partner product launches and industry-focused campaigns Collaborate with demand generation stakeholders to support campaigns, partner events, run webinars and ensure best practices in nurture campaigns and newsletters Work cross-functionally with Marketing, Business Development, and Sales to support internal and partner sales teams with enablement and collateral You have: 3+ years of product marketing experience at a B2B SaaS company, experience with technical or partner marketing a plus Track record of developing a range of content (blogs, videos, white papers, case studies, etc) and marketing campaigns; a plus if they enable partners to drive revenue Exceptional organizational skills with the ability to prioritize and balance multiple projects Ability to thrive in a fast-paced, dynamic environment and work cross-functionally to achieve business goals Excellent communication and storytelling skills, both written and verbal Youll be working with: Hanna Woodburn, Director of Product Marketing Lauren Delgado, VP of Marketing Al Harnisch, VP of Business Development Matthew Isabel, VP of Product Our Sales, Marketing and Business Development teams! Perks: Remote-friendly Competitive compensation package and equity plan Medical, dental, and vision plans with 100% premiums covered 401(k) plan with employer match Flexible work hours and vacation policy Free CitiBike membership (if based in tri-state area) Monthly fitness reimbursement and wellness programs via Classpass and Gympass We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.by Jobble

Keywords: Hamamatsu Corporation, Elizabeth , Product Marketing Manager, Advertising , Middlesex, New Jersey